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300 De Haro Street

San Francisco, CA
Description Credits/Info

Referencing the past, the design solution for 300 De Haro looks forward as a means to be a better neighbor. 


The Showplace Square neighborhood, located in the Potrero Hill area of San Francisco, is an important furniture and interior design hub that serves a national market, and was originally developed as a warehouse and industrial district serving the nearby port facilities. BAR’s design seeks to complement and enhance the unique character and history of the neighborhood and to attract young rental tenants working nearby in the tech and biotech industries.


BAR was asked to design a development that will replace an existing one-story retail building with a new seven-story mixed-use complex, with six residential stories above ground floor retail and restaurant space. The building will also contain up to 55 parking spaces. The plan takes full advantage of the distinctive triangular shape of the site. An inner residential courtyard is created on the 2nd floor to provide the residences with a private garden and generous natural light and air. The tall ground floor level utilizes large expanses of glass and will serve to activate the street edge with lively retail and restaurant uses. On the 7th floor, a roof terrace will serve the residents providing a dramatic gathering space with bay and city views.